LinkedIn Growth Hack

Today I’m going to share information that will give your personal brand and business a Incredible Boost on LinkedIn. The growth hack to content curation. It's not just about making your life easier by reducing the load of creating content from scratch, it's about pulling in more leads and cementing your reputation as an expert in your field and most of all bring you in More Revenue!

Let me show you how to do it ? 👇

What should you be posting on LinkedIn?

This is a question that almost everyone asks themselves, then dwells on the answer and never ends up posting anything.

So I want you to think about what your audience needs and wants to hear. Focus on what they are most interested in and what they need. This might include your perspective on a current hot topic, providing answers to frequently asked questions in your industry, sharing meaningful quotes or bits from webinars and interviews. You could also consider creating tutorials, as these are incredibly popular and make up a significant portion of global searches. The key is to engage with your audience and demonstrate your knowledge in the field.

Key Points:

• Understand what your audience wants and needs.

• Share your views on trending topics.

• Answer common industry questions.

• Include insightful quotes and excerpts from relevant webinars or interviews.

• Create tutorials, as they are highly sought after in online searches.

• Focus on engaging with your audience and showcasing your expertise.

Everyone’s time is valuable so how do you keep up with it all 👇

Feeling overwhelmed or short on time?

If you're feeling swamped or strapped for time, consider using Taplio. This tool is a library of LinkedIn post ideas that can effectively expand your audience. Plus, you have the opportunity to test it out at no cost.

Curating content is more than just a task, it's a strategic approach to audience growth. By sharing content that clicks with your followers, you ignite discussions and interaction. This not only increases your visibility on LinkedIn but also cements your status as a reliable expert in your field.

No I am not affiliated with the team but have extremely high respect for what they have created and honestly get a heck of a lot of value out of it.

Why bother curating content?

Well, it's one of the best ways to grow your audience. When you share content that resonates with your followers, it sparks conversations and engagement. This boosts your visibility, and more importantly, positions you as a trusted authority in your industry. Always remember to provide value and think about what type of information others find interesting and useful.

Here are some important points to consider when you think twice about curating your content.

• Content curation is essential for audience growth.

• Sharing relevant content increases conversations and engagement.

• Enhanced visibility on professional networks.

• Establishes your reputation as an authority in your industry.
  

Finding great content on LinkedIn is easier than you think. Use the search feature with your specific keywords and you'll uncover a wealth of posts, groups, and events. Once you find users who consistently share valuable content, hit the bell on their profile to get notifications for their new posts.

This will really help guide you with your own creativity and copywriting skills, saving you hours on hours.

Don't forget about LinkedIn’s Save feature. This is a game-changer for bookmarking interesting posts for later reference. You can find these saved posts easily in the Resources section of your LinkedIn profile.

But LinkedIn isn’t the only place to find share-worthy content. YouTube, Facebook, Twitter, Instagram, Reddit, Quora, and other forums are goldmines. You can share screenshots of tweets, links to YouTube videos or even use Google search to find specific content types like PDFs.

Cross-pollination from different platforms can be really effective. For example, you can join Twitter Spaces related to your field or summarise LinkedIn poll results to share as interesting facts.

Finally, here are some and super effective strategies that you can implement now to further enhance your LinkedIn growth:

• Optimise Your Profile - Ensure your profile is complete, professional, and reflects your current roles and achievements. Use a clear, professional photo and a compelling headline.

• Regular and Relevant Posting - Share content regularly but ensure it's relevant to your industry and audience. This could be articles, insights, or updates about your field.

• Engage with Your Network - Actively comment on, like, and share posts from your connections. This helps in building relationships and increases your visibility.

• Publish Articles on LinkedIn - Writing and publishing articles directly on LinkedIn can position you as a thought leader and attract more views to your profile.

• Join and Participate in Groups - Engage in LinkedIn groups relevant to your industry. It's a great way to network and share your expertise.

• Use LinkedIn Analytics - Monitor the performance of your posts and adjust your strategy based on what content resonates most with your audience.

• Networking - Continuously expand your network by connecting with professionals in your field, alumni, and others with shared interests.

• Personalised Connection Requests - When adding new connections, send a personalised message to create a more meaningful engagement.

• Recommendations and Endorsements - Seek endorsements and recommendations from colleagues and clients, and reciprocate where appropriate.

• Leverage LinkedIn Learning - Use LinkedIn Learning to improve your skills and showcase your commitment to professional development.

• Use Relevant Hashtags - Incorporate relevant hashtags in your posts to increase their reach to a broader audience.

• Video and Rich Media Content - Use videos and other rich media content to grab attention and provide value in a more engaging way.